We are proud to announce our Partner Charity for 2025

Who is Make-A-Wish Australia?

Each and every day, Make-A-Wish brings amazing people together to grant life-changing wishes for children with a critical illness. The wishes complement medical treatment, supporting families and empowering sick children with hope and joy when they need it most. And for everyone involved, wishes have a remarkable, uplifting and positive impact – well beyond the wish itself.

Here at Make-A-Wish Australia, our vision is to be Australia’s most inspirational children’s charity.

Unique. Inspiring. Extraordinary.

All over the world, Make-A-Wish creates hope and joy at a time when it’s needed most for critically ill children, their families and communities. How we communicate that emotion is central to our brand – and how audiences respond.

Here at Make-A-Wish Australia, we stay true to our global brand by demonstrating our universal brand essence. We also look to bring a uniquely Australian perspective and tone of voice to life in our communications to better reach and engage local audiences.